{"id":49,"date":"2018-05-08T11:24:57","date_gmt":"2018-05-08T11:24:57","guid":{"rendered":"https:\/\/novy.com.ng\/blog\/?p=49"},"modified":"2022-01-30T21:07:17","modified_gmt":"2022-01-30T20:07:17","slug":"bad-vs-good-website-here-is-the-difference","status":"publish","type":"post","link":"https:\/\/novy.com.ng\/blog\/bad-vs-good-website-here-is-the-difference\/","title":{"rendered":"Bad Vs Good Website: Here Is The Difference!"},"content":{"rendered":"<p>According to WordPressWebsiteDesigns, the design of your website says\u00a0<em>a lot<\/em>\u00a0more about your business than you think! First impressions count \u2013 whether it\u2019s your\u00a0salesman greeting a new client at the door, or a visitor landing on your website. Your business can gain a lot of customers from a well-designed website. But your business can lose just as many customers if your website is badly designed.<\/p>\n<p>&nbsp;<\/p>\n<h3>Website Design is Evolving<\/h3>\n<p>Website design is ever evolving \u2013 those\u00a0<em>totally<\/em>\u00a0awesome Flash<sup>TM<\/sup>\u00a0websites from 2001 are\u00a0<em>really<\/em>\u00a0not so totally awesome today. It is important that your website is always up-to-date with the latest trends\u00a0because it shows that your business is on the forefront!<\/p>\n<p>In most cases, you would outsource your website design to a developer in the hope that they know what they are doing. But often these web designers will produce the same website design they have been churning out since 1998. So it is important that you, as a small business owner,\u00a0<strong>know the difference between\u00a0<em>bad<\/em>\u00a0and\u00a0<em>good<\/em>\u00a0website design<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<div id=\"attachment_5372\" class=\"wp-caption alignnone\">\n<p><a href=\"https:\/\/i2.wp.com\/www.wordpresswebsitedesigns.co.za\/wp-content\/uploads\/2015\/07\/bad-website-4.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-5372\" src=\"https:\/\/i1.wp.com\/www.wordpresswebsitedesigns.co.za\/wp-content\/uploads\/2015\/07\/bad-website-4-300x138.jpg?resize=800%2C367\" sizes=\"(max-width: 800px) 100vw, 800px\" srcset=\"https:\/\/i2.wp.com\/www.wordpresswebsitedesigns.co.za\/wp-content\/uploads\/2015\/07\/bad-website-4.jpg?resize=300%2C138&amp;ssl=1 300w, https:\/\/i2.wp.com\/www.wordpresswebsitedesigns.co.za\/wp-content\/uploads\/2015\/07\/bad-website-4.jpg?resize=1024%2C470&amp;ssl=1 1024w, https:\/\/i2.wp.com\/www.wordpresswebsitedesigns.co.za\/wp-content\/uploads\/2015\/07\/bad-website-4.jpg?resize=1087%2C499&amp;ssl=1 1087w, https:\/\/i2.wp.com\/www.wordpresswebsitedesigns.co.za\/wp-content\/uploads\/2015\/07\/bad-website-4.jpg?w=1563&amp;ssl=1 1563w\" width=\"798\" height=\"366\" data-attachment-id=\"5372\" data-permalink=\"https:\/\/www.wordpresswebsitedesigns.co.za\/bad-vs-good-website-design-know-the-difference\/bad-website-4\/\" data-orig-file=\"https:\/\/i2.wp.com\/www.wordpresswebsitedesigns.co.za\/wp-content\/uploads\/2015\/07\/bad-website-4.jpg?fit=1563%2C717&amp;ssl=1\" data-orig-size=\"1563,717\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"bad-website-4\" data-image-description=\"\" data-medium-file=\"https:\/\/i2.wp.com\/www.wordpresswebsitedesigns.co.za\/wp-content\/uploads\/2015\/07\/bad-website-4.jpg?fit=300%2C138&amp;ssl=1\" data-large-file=\"https:\/\/i2.wp.com\/www.wordpresswebsitedesigns.co.za\/wp-content\/uploads\/2015\/07\/bad-website-4.jpg?fit=1024%2C470&amp;ssl=1\" \/><\/a><\/p>\n<p class=\"wp-caption-text\">I have a headache just from looking at this.<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<h3>Bad Website Design\u00a0\u2013 Why People Leave Your Site<\/h3>\n<p>Our attention spans are getting shorter and shorter with each new release of the iPhone. And our attention spans whilst browsing the internet are even shorter.\u00a0If your website doesn\u2019t provide a visitor with the\u00a0information\u00a0they need within 5 \u2013 10 seconds, they will leave and find a website that does.<\/p>\n<p>Here are a few things that\u00a0<em>WILL<\/em>\u00a0make your visitors leave your website immediately:<\/p>\n<ul>\n<li><strong>Flash!<\/strong>\u00a0Google and Firefox have disabled the flash plugin on their browsers due to a \u2018critical\u2019 security flaw, which means your once-awesome Flash<sup>TM\u00a0<\/sup>website no longer works\u2026 anywhere.\u00a0<a href=\"http:\/\/www.dailymail.co.uk\/sciencetech\/article-3160644\/Google-Mozilla-pull-plug-Adobe-Flash-Tech-giants-disable-program-browsers-following-critical-security-flaw.html\" rel=\"\u201dnofollow\u201d\">You can read more about that here.<\/a><\/li>\n<li><strong>Background music!<\/strong>\u00a0Background music should be reserved for elevators and holding whilst on the phone to Telkom.\u00a0Background music interferes with a person\u2019s browsing experience. Don\u2019t do that.<\/li>\n<li><strong>Too many colours &amp; fonts!<\/strong>\u00a0Your website is not a Where\u2019s Wally book! Don\u2019t confuse your visitors with a myriad of colours and fonts, giving them a migraine as they try\u00a0to find the \u201cContact Us\u201d page.<\/li>\n<\/ul>\n<p>Ok, now that we have that out of the way, let\u2019s get a bit more technical. The following things\u00a0are more common mistakes that might not make all of your visitors leave immediately, but making these mistakes is still hurting your business:<\/p>\n<ul>\n<li><strong>Cluttered pages.\u00a0<\/strong>Besides just looking bad, cluttered pages are confusing\u00a0and require the visitor to put in a lot of energy to find that they are looking for. Too much of this and they will leave your website.<\/li>\n<li><strong>Long paragraphs of text.<\/strong>\u00a0Remember when we spoke about short attention spans? People\u00a0want quick answers, they do not have time to dissect large paragraphs to find what they are looking for.<\/li>\n<li><strong>Bad quality images.<\/strong>\u00a0Images that are pixelated (low resolution) will make any website look cheap and amateur.<\/li>\n<li><strong>No Contact Details.<\/strong>\u00a0People are coming to your website to do one of two things: either\u00a0<strong>contact you<\/strong>\u00a0or find out about\u00a0<strong>your services<\/strong>\u00a0and then contact you.<\/li>\n<li><strong>Sliders.\u00a0<\/strong>A trend a few years ago was to have \u201cpicture\u201d sliders on your home page. People are spending less and less time on homepages in pursuit of only the info they need. They won\u2019t spend 2 minutes waiting to read all of your sliders.<\/li>\n<\/ul>\n<p>One last point: Don\u2019t use WIX. Or any other \u201cfree\u201d website builder for that matter. Whilst you think it might save you money \u2013 it will actually cost you more money in the long run.<\/p>\n<p>&nbsp;<\/p>\n<div class=\"wp-caption alignnone\">\n<p><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/i2.wp.com\/www.cssauthor.com\/wp-content\/uploads\/2013\/02\/Beautiful-Examples-of-Sliders-in-Web-Design.jpg?resize=638%2C368\" width=\"636\" height=\"367\" \/><\/p>\n<p class=\"wp-caption-text\">A simple but effective website design.<\/p>\n<\/div>\n<h2><\/h2>\n<h3>Good Website Design \u2013\u00a0Getting People to Stay on Your Site<\/h3>\n<p>It\u2019s really not hard to have a modern, professional website that is easy to browse and converts visitors into leads. Here are\u00a0a few things you can do to ensure your website is one that engages the visitor:<\/p>\n<ul>\n<li><strong>Unique Selling Proposition.\u00a0<\/strong>When a visitor lands on your homepage, you have 5 seconds to explain to them what you do and what makes your service different\/better before they go somewhere else. Always keep that in mind when looking a web page, ask yourself\u00a0<em>\u201cif I was a visitor who knew nothing about my business or industry, would this page make sense?\u201d<\/em><em>\u00a0<\/em><\/li>\n<li><strong>Establish Visual Hierachy.<\/strong>\u00a0There is a key principle in design called \u201cVisual\u00a0Hierarchy\u201d \u2013 in plain English: designers will organise and prioritise content (images, text and colours) on a webpage to establish a desired flow or to communicate a message in a specific way. If your website colour scheme is green then consider using orange or red to highlight buttons or important areas. \u00a0If you have a website that looks like a modern Jackson Pollock painting (similar to\u00a0the one\u00a0at the start of this article), the sheer amount of colours or fonts will override any sort of visual hierarchy,\u00a0creating confusion and causing the visitor to leave.<\/li>\n<li><strong>Simplify Text.<\/strong>\u00a0Keep the content on your site limited to headings sub-headings, short paragraphs of text, bullet points and lists. The easier to digest, the better.<\/li>\n<li><strong>Professional, high-quality photos.<\/strong>\u00a0You want the site to be attractive with images and using large photos as a faded, decorative background can add a very nice effect.\u00a0<a href=\"http:\/\/www.hongkiat.com\/blog\/parallax-scrolling-wordpress-themes\/\">Look at these examples.<\/a><\/li>\n<li><strong>White space!<\/strong>\u00a0Don\u2019t be afraid to use space to your advantage in\u00a0a website \u2013 it will allow you break up all the information on your site into digestible chunks. Websites that try cram everything onto one page that fits on your screen are confusing and overwhelming.<\/li>\n<li><strong>Simple navigation.<\/strong>\u00a0Your website must be easy to manoeuvre so visitors can find what they are looking for without wasting time. This is probably the most overlooked aspect of website design \u2013 what you need to be thinking is\u00a0<em>\u201cwhat is the fastest way to get a visitor from the home page (or wherever), to understand what we offer and send us an enquiry?\u201d.<\/em><\/li>\n<li><strong>Use the latest website platforms.<\/strong>\u00a0Most importantly, you need to make sure your website moves quickly and efficiently. If a visitor can\u2019t get some pages to open or times out, they are going to end up going to your competitor. Platforms such as WordPress are constantly updated and improved, making sure that your site is always up and running beautifully.<\/li>\n<\/ul>\n<p>And finally,<strong>\u00a0use a professional\u00a0<a href=\"https:\/\/novy.com.ng\">website design company<\/a>\u00a0with a good track record!<\/strong>\u00a0Ok, not to be hyper-promotional or anything but using a company like Novy Systems, who understand what makes a great website really is the first step. Trying to \u2018save a few Naira\u2019 by getting your \u201cgraphic designer\u201d nephew to do the website will only cost you in the long run. No offence to your nephew \u2013 but he is just in it for the video game money!<\/p>\n<h3>Summary<\/h3>\n<p>First impressions matter, especially when it comes to your website. A clean, professional website will encourage trust in visitors. Having a clear website strategy is just as important as a professional design. People browsing the web have very short attention spans; if they are looking for information and\u00a0solutions they want it quick.<\/p>\n<p>Good or bad website design, in our eyes, is determined by\u00a0<strong>how quickly your website can get that information across to the visitor<\/strong>. Getting this right isn\u2019t as simple as it sounds. First, you have to really understand who your customer is, only then can you create a website that will speak to them.<\/p>\n<p>Cluttered, confused websites are indicative of companies that can\u2019t communicate efficiently with their visitors\/clients. A good website design can result in a significant increase in conversions, meaning more website visitors will turn into customers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>According to WordPressWebsiteDesigns, the design of your website says\u00a0a lot\u00a0more about your business than you think! First impressions count \u2013 whether it\u2019s your\u00a0salesman greeting a new client at the door, or a visitor landing on your website. Your business can gain a lot of customers from a well-designed website. But your business can lose just&hellip;<\/p>\n","protected":false},"author":1,"featured_media":50,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[17,18,16],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bad Vs Good Website: Here Is The Difference! - Novy Systems Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/novy.com.ng\/blog\/bad-vs-good-website-here-is-the-difference\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bad Vs Good Website: Here Is The Difference! - Novy Systems Blog\" \/>\n<meta property=\"og:description\" content=\"According to WordPressWebsiteDesigns, the design of your website says\u00a0a lot\u00a0more about your business than you think! 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